Amazon India Sets Up Robust War Room for AGIF 2024
Sep 28, 2024 07:08
Bangalore : Amazon India’s headquarters at the World Trade Centre in Bengaluru are buzzing with anticipation as the company goes live with its biggest annual shopping event, the Amazon Great Indian Festival (AGIF) 2024. At the heart of this effort is the AGIF War Room – ‘Action Ready’, operating round-the-clock, bringing together teams from BUs, GL’s technology, logistics, marketing, and customer service, all aligned in their mission to deliver a seamless and efficient customer experience for millions of shoppers. War like preparations go into it almost 12 months in advance to ensure that on D-day we give our best to customers.
This year, there are over 20+ war rooms span across several floors each equipped with real-time data dashboards that provide live updates on website traffic, sales performance, customer sentiment, system health etc. The collaborative spirit is palpable, with teams working in sync to troubleshoot issues on the fly, making sure everything from payment gateways to delivery logistics functions smoothly. War rooms are equipped with gourmet food, snacks, energy drinks, and bean bags for employees to kick back and collaborate. Global teams across the globe are working closely to make Amazon Great Indian festival a success.
Regular status check-ins ensure alignment across geographies, while real-time data-sharing helps maintain momentum. This global synergy, coupled with innovative analytics tools and a deeper focus on regional customer experience, positions AGIF 2024 as one of Amazon’s most ambitious and well-orchestrated events to date.
Customers can celebrate this festive season with great deals, big savings, blockbuster entertainment, and more than 25,000 new product launches across categories on Amazon.in.
